Faculty Publications
McDonaldization Revisited: Critical Essays on Consumer Culture
Document Type
Article
Publication Date
January 1999
Journal Title
Journal of the Academy of Marketing Science
Recommended Citation
Warwick, Jacquelyn; Alfino, M.; Capito, J.; and Wynyard, R., "McDonaldization Revisited: Critical Essays on Consumer Culture" (1999). Faculty Publications. 8.
https://digitalcommons.andrews.edu/sba-pubs/8