Faculty Publications
Differences in the Evaluative Criteria Used by Parents and Students When Selecting a College
Document Type
Article
Publication Date
January 2003
Journal Title
Journal of Marketing for Higher Education
Recommended Citation
Warwick, Jacquelyn and Mansflied, Phylis, "Differences in the Evaluative Criteria Used by Parents and Students When Selecting a College" (2003). Faculty Publications. 113.
https://digitalcommons.andrews.edu/sba-pubs/113