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Description

This paper presents a survey that provides an unprecedented view of the wants and wishes, consumer behavior and attitudes of the purchasers of resource materials. The Institute of Church Ministry surveyed a random sample of 368 church board members for the NAD Church Information System.

Publication Date

Summer 7-1-1991

Publisher

Institute of Church Ministry

Keywords

Resource materials, North America, celebration, evaluation

The Market for Resource Materials in the North American Adventist Church

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