P-09 Hispanic Hallyu: Comparing Boys Over Flowers Directed By Jeon Ki-Sang With Latino Telenovelas

The term Hallyu, “Korean wave”, (hangul 한류) was originally coined in the 1990s to describe the proliferation of South Korean popular culture throughout the world. This project focuses specifically on Hispanic populations within North and South America where—despite lack of geographical or cultural proximity to South Korea—Korean movies, dramas, and music have obtained widespread popularity. With respect to K-dramas, this project juxtaposes thematic elements between the K-drama Boys over Flowers directed by Jeon Ki-Sang and Latino “telenovelas” to determine if K-drama popularity can be ascribed to similarities in motifs between K-dramas and “telenovelas.”