Scriptural Foundations for Marketing
Marketing—seeking to meet the needs of others—is an honorable endeavor for a committed Christian. Marketing can contribute to an organization and society when God’s Word guides the practice.
Andrews University Press
Berrien Springs, MI
School of Business Administration
Wrenn, W. Bruce; Hoover, Harwood Jr.; and Warwick, Jacquelyn, "Scriptural Foundations for Marketing" (2013). Faith and Learning. 7.